Lifestyle Data Package



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Lifestyle data refers to data that is statistically socio-economic and cultural in nature such as shopping choices, location, group, income, interests and activities, which represent specific geographic locations and are often associated with time. Lifestyle data is used for research, marketing, environmental, human and infrastructure development. Marketers and business entities will find lifestyle data useful for targeted advertising and product distribution.

This package of Lifestyle Data includes 12 months of:

  • Social
  • Professional
  • Habits
  • Location
  • Fashion & Beauty
  • Home & Contents
  • Food & Drink
  • Income Level
  • Events
  • Music
  • Entertainment
  • Pastimes & Hobbies
  • Fitness & Activity
  • Video Camera Feed
  • Travel
  • Transportation


Additional information


2014, 2015, 2016, 2017


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